Hi, I’m Madhu and lately I’ve been
I like to move people through s p a c e s.
My work has evolved through studying architecture and working in brand strategy, guided by a curiosity about how people move through and respond to the spaces and systems around them.
Projects
( Budgeting App )
PRODUCT DESIGN
Spring
A budgeting app that makes financial clarity feel calm— designed for quick check-ins so users can understand their spending before they spend. End-to-end product design from research through prototype.
( Message Testing)
The Credibility Gap
Explore how physicians make referral decisions through interviews and qual + quant research, to write clear, effective messaging for a oncology clinic- Atlantic Health.
RESEARCH & DESIGN
( Place holder )
UX Project 2
Stay tuned for my next project!
PRODUCT DESIGN
( Place holder )
UX Project 3
Stay tuned for my next project!
PRODUCT DESIGN
Ask me about these
U S E R E X P E R I E N C E T R O U B L E S H O O T I N G
The instructions were the problem
How I turned repeated user frustration into a process anyone could follow in one read.
LeaseMagnets
S P A T I A L U S E R E X P E R I E N C E
I removed gravity to understand what we actually design playgrounds around
When the environment changes completely, you find out what you were actually designing for. Explore my zero gravity playground in space.
University of Michigan
Different fields. Same questions.
U S E R E X P E R I E N C E A N A L Y S I S
How do you design privacy without building a wall?
A study on perceived privacy.
University of Michigan
E X P E R I T E N T I A L M A R K E T I N G
What does a brand feel like when you're standing inside it?
Every event has a user journey. I designed this one.
Miechlob Ultra
S P A T I A L U S E R E X P E R I E N C E
Designing for competing user needs in shared space
Athletes and scientists. Same building, same river, completely different needs.
University of Michigan
U S E R E X P E R I E N C E A N A L Y S I S
How people use their chair to control their social experience
A study in how people use physical space to signal exactly how much interaction they want.
University of Michigan
S P A T I A L U S E R E X P E R I E N C E
How I organized a rec. center the way a UX designer organizes an app
Grouping activities by type, minimizing unnecessary movement, and designing for the path of least resistance, in concrete. Explore my Detroit Recreation Center designer for efficient movement.
University of Michigan